The concept behind G.Loomis’s IMX-PRO series is to design a specific rod for every technique and situation that bass anglers encounter.

What to tell your customers

  • No day’s the same on the water, as anglers know, so having the right rod is key. The IMX-PRO line-up now features 74 rods, each having different characteristics suited to your preferences.
  • G.Loomis relies on its Multi-Taper Design that reinforces potential stress points in the blank and creates optimal actions and powers, depending on how you wish to fish.
  • Anglers looking for light yet strong rods will benefit from G.Loomis’s unique blend of resin and fibres that hit the strength-to-weight balance perfectly.
  • There’s a rod in the range for all anglers whether they fish swimbaits, bladed jig baits, Ned rigs or lipless crankbaits.
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